「監獄裡面最主要的就是……失去了自由，然後吃飯都是監獄裡的伙食，對整個人的精神也是蠻大的衝擊，但是同時也有機會認識到一些，非常多不同國家的移民。」
第三，是高竞争壁垒。在纯模型能力趋于同质化的当下，硬件构成了最直观的差异化壁垒。优秀的工业设计、紧密的软硬结合能力、独特的传感器阵列、乃至与时尚品牌的联名，这些要素共同构成了一个可被专利保护、难以被代码简单复制的物理实体。
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2. It Was Just an Accident
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“One of our owners down in Addison, in Dallas, has been part of the system for 20 years,” Brewster notes. After leaning into corporate support by developing a marketing plan with the home office, using sales tools and investing in technology, the franchise owner “had explosive growth. Last year, he saw gross sales just skyrocket in the 80% range,” Brewster shares.